Websites for artists, galleries and makers —
in Hebrew, Russian and English.
Most websites for artists are built on a ready-made template, and the result is familiar: the images come out compressed and lose their colour, the gallery is slow to open on a phone, the languages fight each other, and the next update is already something you cannot make on your own. A good website should disappear behind the work — not compete with it.
I start with a simple question: what should someone see, understand and feel when they first open the site? The structure, images, typography and rhythm follow from that. The code comes later.
01 About me
I build websites for people whose work is visual — artists, galleries, studios, wineries and makers.
18 years in development. In recent years, mostly websites where the image is the product.
On a recent project I was handed a folder with hundreds of photographs. Most of the real work was not in the code, but in choosing, ordering and deciding what actually belonged on the site. That is exactly the part most web builders hand back to you. With me, it is part of the service.
And if it has to work in Hebrew, Russian and English — that is not an add-on glued on at the end. It is built that way from the start.
02 Work
Client project
Interior design studio
A trilingual site for an interior design studio, with a portfolio filtered by type of space and a before/after view in every project
An interiors client is looking for a space like their own — so the portfolio filters by type of space, and every project shows the before and the after.
Visit the site
Client project
Poet · Russian-language site
A site for a large archive of poetry and prose, designed for easy browsing, reading and search
Someone who came to read a poem should not have to fight the interface — so the whole collection is open to search, and the poem page has a reading mode of its own.
Visit the site
Client project
Hiking club · Russian-language site
A site for a hiking club, with schedules, filters, route maps and online booking
A walker decides by date and by difficulty before anything else — so the schedule opens with the filters already on it, and signing up happens on the same page.
Visit the site
Client project
Artist and interior designer
A trilingual portfolio site bringing together painting and interior design
People arrive at an artist’s site for the work, not for the menu — so the painting opens the page and the navigation waits underneath it.
Visit the siteClient project
Facade renovation and high-rise work
A trilingual site for a facade-renovation and high-rise work contractor, moved off its old platform, with a page for every completed building
A building committee choosing a facade contractor wants to see buildings like its own already done — so every completed job, from Tel Aviv hotels to apartment blocks, has its own page.
Visit the siteOwn project
Joinery and CNC cutting
A trilingual site for a fabrication workshop, showcasing its work, CNC services, made-to-order furniture and wooden pieces
People come to a workshop for two different reasons — to order a piece, or to send a file for CNC cutting — so the products and the services run on two separate paths instead of one gallery.
Visit the siteOwn project
Wine and spirits shop
A trilingual site combining a catalogue, guides and recipes, with browsing by style and base spirit
Most buyers are not looking for the name of a bottle but for what to make tonight — so the way into the catalogue is through the cocktails and the guides, not through a product list.
Visit the siteOwn project
Book catalogue and street-library map
A trilingual web app that keeps working with no network: a personal book catalogue alongside a map of hundreds of street libraries
Someone standing at a street library wants to know what is inside it — on a phone, sometimes with no signal — so the map is open to everyone and the app works offline.
Visit the siteOwn project
Tattoo studio · demo site
A trilingual demo site for a tattoo studio: a complete page of its own for every artist alongside a shared gallery, and booking that opens in WhatsApp
Choosing a tattoo artist is choosing a person, not a studio — so each artist gets a full page of their own, and booking opens a WhatsApp thread with their name already in it.
Visit the siteOwn project
Nail studio · demo site
A bilingual demo site for a one-woman nail studio — a gallery of work filtered by treatment, and a price list where every treatment carries both its price and its length
Someone booking a manicure wants the price and the length before she picks a person — so both sit on the control that books the appointment, not only on the price list.
Visit the site
…The result is a modern, functional and user-friendly website that is not only technically very well executed, but also captures the atmosphere and character of our community beautifully.
Working with Vitaly Gurvich on the “Vverh nad Soboy” website (vverh.co.il) was an exceptionally positive experience. Vitaly is a highly efficient, precise and meticulous developer: tasks are completed quickly, with great attention to detail and an excellent understanding of the result the client needs. I would especially like to highlight his ability to build excellent working relationships. He listens carefully to requests, suggests thoughtful and appropriate solutions, responds calmly and promptly to changes, and is always available when needed. The result is a modern, functional and user-friendly website that is not only technically very well executed, but also captures the atmosphere and character of our community beautifully. Working with Vitaly is genuinely easy and enjoyable, and I can confidently recommend him as a professional and reliable developer and programmer — with an excellent eye for design as well.
…He helped me solve all the logical challenges and structure the website so that everything worked the way I needed it to.
I ran into a problem when creating my website because I had several different directions and ideas, and I wasn’t sure how to bring everything together in a clear and logical way. When I turned to Vitaly, I received truly professional support. He helped me solve all the logical challenges and structure the website so that everything worked the way I needed it to. Working with him was easy and enjoyable, in a very friendly and comfortable atmosphere. And I was more than satisfied with the result. I can confidently recommend Vitaly for website development. He knows how to solve complex problems that other website builders simply can’t handle.
…Vitaly approached the job professionally, patiently and with real energy. You could really see he was fired up by the idea.
I want to say thank you for bringing our website to life! Vitaly had to rebuild my old website, because it had been made on a platform based in Russia. Vitaly approached the job professionally, patiently and with real energy. You could really see he was fired up by the idea. Having listened politely and studied our high-rise work business carefully, Vitaly built the website in the shortest possible time. The site looks clear, convenient and presentable. Thank you — I can stop worrying about the website now and get on with my work, knowing that clients will come to me through it.
1 3
Own project
Upload a photo, pick a design, and it lands on the skin — following the curve of the shoulder, stopping where the clothing begins, hidden by an arm in front of the chest. Not a sticker on a picture: the design sits on the body's own surface.
It comes two ways: inside a site I build for a studio, or licensed as a component for a site that already exists. In final testing — not published yet.
Licence terms03 How it works
Most projects go live in 3–4 weeks.
We start with a conversation about your work, who the audience is and what the site has to achieve — sell pieces, fill workshops, or simply look right when someone looks you up.
This is the part you don’t have to prepare on your own. We go through the images, texts and documents together, decide what really belongs on the site and build a clear structure from it. No copy yet? I’ll write it — and every fact in it, from prices to the names under testimonials, comes from you. Missing photographs? We’ll find that out now, not at the end.
Good to have to hand, if you have them: your logo, photos of the work, a few words about each piece, and a testimonial with a name.
I design the site around your work. Colour, type and rhythm that suit what you make — and that do not look like one more website.
I build it, fit it to the phone, connect the domain and the mailing, and hand over a working site — together with a short walkthrough so you can update the content yourself. And if you would rather not, the site can stay with me on a subscription.
Before launch, the site waits for you on a preview address. Two rounds of changes are included, and it goes live once you approve it.
What we’ll build
Every project is built around what you have and what you need — but most of the sites I build fall into one of three shapes.
From ₪1,800
For anyone who needs one precise presence — an exhibition, a workshop, or simply a real address when someone searches for you
For anyone who wants their full body of work online, and to be able to update it themselves
Everything in the single page, plus
For anyone with enough work, workshops or pieces that people need to search within them
Everything in the portfolio site, plus
The price follows the scope of the project. After a short introductory call you’ll get a written proposal — with no surprises later on.
Already have a logo and a brand identity? I design the site around them. Not yet? I have someone who builds them, and we start there.
A site written in code doesn’t make you dependent on me. For every site I build a content system around your own material — you log in, change something, save it, and see it on the site.
Fix a sentence, swap a photograph, update opening hours or a phone number.
Add a work, an exhibition or an item to the catalogue. You fill in the content; the layout takes care of itself.
A title and a description for every page, in fields labelled in plain English with what they do.
They arrive straight in your inbox — with nowhere to log in to read them.
04 Get in touch
Leave your details and I’ll come back to you within 24 hours.
Thank you! I have your details and I’ll come back to you within 24 hours.
